Search Engine Optimization (SEO) is about increasing traffic to your website as relevantly as possible via search engines.
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Drive traffic to your website with speed and precision. Even make adjustments and measure your effectiveness to see your ROI. But comes with attached costs.
Gives you tools you need to better understand your customers which you can then use those insights to take action, such as improving your website, creating tailored audience lists, and more.
Digital marketing is the use of the social media, search engines, Internet, mobile devices and other channels to reach consumers. It requires new endeavors and ways to understand customer behavior and approaching customers. In short, digital marketing is the use of Internet to reach customers, including using social media.
Social Media Management Vs Social Media Marketing
Social media manage involves having an account on any social platform(s), creating and distributing content on those platforms, and managing engagement with your audience (responding to comments or messages, maintaining your profile information).
Social media marketing is exactly what its name suggests: the use of a business’s social accounts with the interne to market and grow the business. While social media focuses more on accounts, social media marketing focuses more on creating and executing a strategy to generate leads for the business through its presence on social platforms. With social media marketing, you are creating and publishing content with a specific purpose: to engage visitors and direct them to a website involving advertising to grow a following and expand your reach.
Social Media Marketing provides exceptional long-term benefits. The marketing campaign and momentum that grows the brand, influence and followers will grow. Momentum, however, does take time to build; hence the six-month to one-year time frame and requires patience.